Polock

Polock irrumpieron en escena en abril de 2010 con un disco que obtuvo un impacto poco usual para un debut de un grupo español.


'Getting down from the trees' se publicó en EEUU, Canadá, México, Japón, Reino Unido, Francia, Alemania, Suiza y Austria.   
En Japón fueron objeto de una peculiar campaña en las tiendas Tower, en donde los dependientes trabajaban con caretas basadas en la portada del disco; en su concierto en Tokyo agotaron todo su merchandising y discos antes incluso de salir al escenario.
En París actuaron en un abarrotado Olympia. Hicieron dos giras por Reino Unido y recorrieron Europa.  
En su tour americano, su actuación en el South By Southwest fue destacada por Billboard, y agotaron tickets en Washington y Los Angeles. En L.A. fueron presentados por Chris Douridas (ex AR de Dreamworks que descubrió a Eels y Propellerheads) como ‘the next big thing’.   
Blogotheque les eligió para su primera grabación en España.  Fueron Single of the Week en iTunes US y en iTunes Mexico con ‘Fireworks’.
Su videoclip fue grabado por David Wright, Rory Child y Tom Gallon (el colectivo Black Sheep) para Flynn (responsables de videos para OK GO, Mystery Jets, The Futureheads, Snow Patrol, The Noisettes...). Los suecos Lo-Fi Fnk la remezclaron.   
Han puesto música a anuncios para TV en España y EEUU.
 
'Getting down from the trees' recibió el Premio de la Música Independiente a la Mejor Producción Musical, y para su continuación no podían bajar el listón. La preparación de 'Rising up' ha llevado año y medio, y la grabación se ha realizado en los meses de primavera y verano entre el estudio y una casa frente al Mediterráneo, que ha impregnado de luz cada pista del disco.   
La masterización es de Dave McNair (Bowie, Dylan, Maroon 5, Beck, etc). 

Todo en 'Rising up' suena con una insólita madurez y fuerza. Y el primer single, 'Everlasting' la demostración de que juegan en otra liga. Una montaña rusa emocional con un fondo siempre positivo.  
Es pop deliberadamente cool, diseñado para bailar.


PRENSA:

La mejor canción de pop inglesa del momento viene de España (Les Inrocks, Francia)  

Fireworks, Tangerines and Unicorns y Tenderlies serían clásicos si estuvieran escritos por un británico (Loaded, UK)  

Polock están creando el tipo de garage-rock que harían los Strokes si estos hubieran desarrollado su sonido bajo el sol español (TNT, UK)  

Encantadores e innegablemente pegadizos (The Line of Best Fit, UK)   

Polock trabajan para salir de la escena española, sonando en clubs de toda Europa (Clash Music, UK)  

Pure fun (Nylon, US)  

El futuro es suyo (El País)  

Han llegado, han visto y van a vencer (Mondosonoro)

 

SPOTIFY  FACEBOOK

 

Polock, a quintet of twenty something year olds, burst onto the scene in April 2010 with a record which had an unusual impact for a debut album by a Spanish band.
'Getting down from the Trees' was released in the USA, Canada, Mexico, Japan, the UK, France, Germany, Switzerland and Austria.
 
In Japan, the group was the object of an unlikely campaign in the Tower record store, in which store clerks wore masks based on the album cover; and in their concert in Tokyo, all merchandising and records were sold out even before the band appeared on stage.
In Paris, Polock played to a packed Olympia. The group did two tours of the UK, and performed the length and breadth of Europe.
On their American tour, the gig in the South By Southwest was picked out by Billboard, and tickets quickly sold out in Washington and Los Angeles. In LA, Chris Douridas (ex AR of Dreamworks and the man who discovered Eels and Propellerheads) introduced the group as ‘the next big thing’.
Blogotheque selected the group for their first recording in Spain.
They were the Single of the Week in iTunes US and iTunes Mexico with ‘Fireworks’.
Their music video was recorded by David Wright, Rory Child and Tom Gallon (the collective Black Sheep) for Flynn (behind the music videos for OK GO, Mystery Jets, The Futureheads, Snow Patrol, The Noisettes...). Swedish Lo-Fi Fnk remixed it.
Their music has been used in television commercials in Spain and the USA.
 
'Getting down from the Trees' received the Independent Music Award for Best Music Production, and for their follow-up record couldn´t aim for anything less.
Preparation work for 'Rising up' took more than one and a half years, and the album was recorded during the summer in a studio in a house overlooking the Mediterranean, imbuing every track with magical light.
The audio mastering was done by Dave McNair (Bowie, Dylan, Maroon 5, Beck, etc).
 
Everything in 'Rising up' resounds with unusual power and maturity. The first single, 'Everlasting', is the proof that the band is in a different league. The album is an emotional roller-coaster ride against a backdrop which never ceases to be positive.
 
This is pop which is cool, and carefully crafted to make you dance.
 
 
 
PRESS:
 
Fireworks, Tangerines and Unicorns and Tenderlies would be championed as a freewheeling indie classic if it had been written by a British pen. Slightly irritating proof of Spanish excellence in all fields (Loaded)

Polock are creating the kind of garage rock The Strokes might have made if they’d developed their sound under the baking Spanish sun (TNT)

Charming and undeniably catchy (The Line of Best Fit)

Polock managed to break out of the Spanish scene, gaining plays on dancefloors across Europe (Clash Music)

Pure fun (Nylon)

Melodic to the bone and breaking out an ecstatic pop in hock to all those golden sounds of the 70s (This Is Fake DIY)